Privacy policy
This privacy and cookie policy describes how your personal information is collected, used and shared when you visit www.mylittleme.de or make a purchase.
Scope of the processing of personal data
When you visit the website, we automatically collect certain information about your device, including information about your web browser, your IP address, the time zone and some of the cookies installed on your device. In addition, when you browse the website, we collect information about the individual pages or products you view, which websites or search terms referred you to the page, and information about how you interact with the page. We refer to this automatically collected information as "Device Information".
We collect device information using the following technologies:
- "Cookies" are data files that are placed on your device or computer and often contain an anonymous, unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
- Log files "track actions that take place on the website and collect data including your IP address, browser type, Internet service provider, referring / leaving pages, and date and time stamps.
- "Web beacons", "tags" and "pixels" are electronic files that are used to record information about how you browse the website.
When you make a purchase or try to make a purchase through the Website, we also collect certain information from you, including your name, billing address, delivery address, payment information (including credit card numbers, your PayPal account), your email address -Address and your phone number. We refer to this information as "Ordering Information".
When we speak of "personally identifiable information" in this Privacy Policy, we mean both device information and order information.
How do we use your personal data?
We generally use the order information we collect to fulfill all orders placed through the website (including processing your payment information, arranging shipping, and providing invoices and / or order confirmations). In addition, we use this order information:
-to communicate with you
-to check our orders for potential risk or fraud; and
-to provide you with information or newsletters about our products or services that match the preferences you have communicated.
We use the device information we collect to help us check for potential risks and fraud (especially your IP address) and, more generally, to improve and optimize our website (e.g. by creating analyzes about it how our customers browse and interact with the website and to evaluate the success of our marketing and advertising campaigns).
Sharing your personal information
We pass on your personal data to third parties for further processing, as described above. For example, we use Shopify to run our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to better understand how our customers use the website - you can read more about how Google handles your personal data here: https://www.google.com/intl/en/policies/privacy/ . You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information in order to comply with applicable laws and regulations, to respond to a subpoena, to respond to a search warrant or other legitimate request for information we receive, or to otherwise exercise our rights to protect.
Behavioral Advertising
As described above, we use your personal data to send you targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, we recommend visiting the Network Advertising Initiative ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising using the links below:
- Facebook: https: //www.facebook.com/setti ...
- Google: https: //www.google.com/setting ...
- Bing: https: //advertise.bingads.micr ...
You can also unsubscribe from some of these services by going to the Digital Advertising Alliance's unsubscribe portal at: http://optout.aboutads.info/.
Do not trace
Please note that we will not change the data collection and usage practices of our website if we see a "do not track" signal from your browser.
Your rights
If you reside in Europe, you have the right to access personal data concerning you and you have the right to request that your personal data be corrected, updated or deleted. If you would like to exercise this right, please contact us using the contact information below.
If you live in Europe, we would like to point out that we process your data in order to fulfill possible contracts with you (e.g. when you place an order via the website) or to pursue our legitimate business interests listed above. Please also note that your data will be transferred outside of Europe, including Canada and the United States
Data storage
When you place an online order through the website, we will save your order information for our records unless you ask us to delete this information.
Changes
We reserve the right to update this data protection declaration from time to time, for example to adapt it to changed business practices or to take other operational, legal or regulatory reasons into account.
Contact
For more information about our privacy policy, if you have any questions or want to make a complaint, please contact us by email at info@mylittleme.de